Game Based Learning & Gamification

Games and Play are fundamental aspects of our every action. Games and Play are about fun, moderation, motivation, engagement, control, collaboration and competition. These are aspects that teams face every day in the fields of education, design, development, product management.

However, the power of play acquires meaning when the right activities are proposed for the right context and a targeted audience.

Together, we will identify your organization’s and audience’s needs, expectations and mental models and propose the necessary approaches, tools and methodologies that will increase engagement, learnability and motivation around activities, products and services.

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Principal Consultant

George is an author, consultant and trainer who helps organizations improve their learning capabilities and create solutions that better address their customers' and learners' needs. George holds two BScs (one in education and one in computer engineering), a MSc in Advanced Information Systems and a PhD in Design Pedagogy and HCI. George helps organizations establish and improve learning strategies that improve employee and customer satisfaction. He has worked considerably on aspects like game based learning, motivation and engagement and learning process creation. George also helps organizations create better product and service experiences through establishing design processes, user experience research and analytics.